A tradie website is a must

Many businesses are realising how important it is to establish a credible web presence. In today’s society, many people turn to Google and other online search engines to find local businesses instead of using traditional methods such as printed ads in magazines and newspapers or the Yellow Pages.

Almost every local business, regardless of size or type can benefit from a building a website, and this includes tradies. Below are a few reasons why websites for tradesmen are becoming more popular and are a great business investment.

Improve visibility

As stated above, most people use search engines to find local businesses. In most cases, the online platform also allows them to interact with, rate and review different businesses. Every day more than 1 billion Web searches are performed, making search engines the number one resource used by customers who want to find a local service. Any tradie that does not have a website for tradesmen set up is missing this type of exposure.

24/7 accessibility

Tradies online are available to their customers 24 hours a day, 7 days a week, 365 days a year without being tied to the office. If a potential customer wants to browse through the services offered by a tradie late at night they can do so. They can spend as much time as they want looking over your tradesmen website, decide on the service they need, locate your contact information and give you a call during office hours.

Provides customers with the information they need

People typically search a tradies website for information such as opening hours, contact info and services and prices. A well-put together website can help your customers find what they need quickly and easily.

Additionally, if you move, change prices, add a service or make any other changes, updating your website is easier and quicker than any other advertising method.

Saves you time

Giving information to potential customers individually, either in person, over the phone or via email takes time. However, if you have all of your information on your website, customers can simply look there rather than having to ask, which will save you precious man-hours.

Saves you money

Advertising using traditional methods often costs money, especially if you require a certain time slot on local television or a certain place in the newspaper. Even after you’ve paid for it, there is no guarantee that the customers you are targeting will actually see your ad.

On the other hand, a tradies website is available all the time for people to look at, and the cost is typically much lower than most traditional advertising methods.

If you think that you cannot afford to have a professional website built, you really cannot afford not to. A good quality, professional website is the best and most affordable way to advertise your business and your services.

Need help in growing your trade business?

We have specialist solutions for trades including Website Design, Local Area Lead Generation Strategies, Social Media and Marketing Support, Business Coaching and more. Contact us today.