It’s true. And compare that to spending money on advertising your business which only has a trust level of about 14%.
According to numerous surveys, people are more likely to trust a brand or a business that someone has recommended. Why, because it’s credible, based on a real experience and at the end of the day, who doesn’t want a good trusted business in their home, business or life.
New Year calls for new methods of marketing. What worked in 2015 may not hold true for 2016. So what does it take to become a successful business online?
We have the answers for you.
What the $%^? you say?
It’s true! Yes, we reckon that most businesses are probably wasting their time and money keeping a website alive, especially when most of them aren’t doing their jobs – making you money!
Further, in the last couple of years, Google has changed the goal posts on how it ranks websites and SEO. It’s been said that 90% of marketing companies have not changed their strategies to respond to this, meaning more wasted money on your part in keeping a website that is doing you more harm than good.
What else? Here is our list on why it may no longer be worth keeping your website.
Social media is a tipping point for most businesses especially in this growing digital age that we are all operating in. Whether you are a small local plumber or large scale builder, social media can play a big role in how you build your credibility with customers in order to increase conversions levels. Perhaps out of the many professionals out there, this is extra crucial for tradies. Here are some insights on the use of social media for your trade business to better strengthen your brand as a trusted business choice.
Today’s tradie cannot survive or thrive without the Internet!
Whether you want to be a household name or just known in the local area, in today and tomorrows growing digital age, you need a good online marketing strategy that helps you stand out from your competitors and be a customers preferred and trusted choice.
Here are 3 tips to help you do that.
Like most tradies, you may be afraid to make changes in your marketing plan, especially if you feel like you are maintaining your business right now. However, with the ever-changing world of marketing and more competitors building their online presences, your current success could be a future failure. Tradies online marketing should be constantly changing and keeping up with the times. Read more
Tradesmen in Sydney and across Australia have many choices for marketing strategies to boost their online persona. Building an online presence is not just to make your business look more professional for current clients; it also helps build trust with potential clients. When working on your online presence, make sure you invest your time wisely – which is exactly why we recommended that you put together a strategy and timeline in order to produce the best results. Read more
Social media has quickly become one of the most popular ways of networking for both businesses and individuals, and with almost 70% of all Australians being internet users; it looks as though social media is here to say. This is why it is so important for all types of trade businesses including builders, painters, electricians, plumbers, landscapers, carpenters and more develop a social media presence. Below are some social media tips for tradies that will help you find the right platform, and use it to improve your social media presence.
