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I’m A Tradie. Why Do I Need Social Media?

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I’m A Tradie. Why Do I Need Social Media?

Like most tradies you probably rely on a few key sources of marketing to drive customers to your business, like:

  • Online directories and trade portals like Yellow Pages and True Local
  • Local advertising
  • Word of mouth referrals

But with more and more customers being active on social media like Facebook, Twitter and Instagram, now is as good as a time as any to harness the power of social media to get more clients online. And yes, even for a tradie, whether you be a local plumber, builder or painter.

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Social Media To-Do List for Tradies

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Social media success for tradies

All tradesmen know that aside from word-of-mouth advertising, the best way for them to reach as many customers as possible is through online marketing.

Yet many tradies focus far too much of their time and efforts on their website. They forget that thousands of their customers are interacting on social media every single day.

This makes social media a valuable place to be for any trade business to build their brand.

Below are some points to prioritise if you are considering social media for your business.

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Tradies Tips: The Power of Newsletters

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How Newsletters Can Help Your Business

No matter how many new online marketing strategies there are right now, you still can’t overlook the importance of email marketing for your trade business.

Sending out newsletters regularly is a foolproof way to keep your audience interested and increase the engagement and traffic of your website.

Below are a few questions you may have about email marketing and their rightful answers.

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3 Challenges of Promoting Your Trade Business Online

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Online Advertising Watch Outs

If you are a tradesman, one of the best ways to get more customers is by advertising your services online. This will help you reach more customers and not to mention help you build online trust.

Using search engine optimisation, pay-per-click, email marketing, and social media marketing are just some of the best ways for you to establish online presence for your trade website.

However, online advertising doesn’t come without its challenges.

Here are some you should be ready for.

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3 Tradie SEO Tricks and Tips

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Get Your Tradie Website Ranking

SEO or Search Engine Optimisation is always a hot topic for any local business owner.

Whilst many marketers make it sound daunting, mysterious and costly, the truth is any local business (including our beloved tradies) can take measures to improve their SEO ranking without breaking the bank.

And that’s what we want to share with you.

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3 Time-Saving Marketing Tips for Tradies

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How to Save Time Without Compromising Your Marketing

Are your struggling to find the time to manage your basic marketing? One of the secrets to gaining extra hours is finding smart ways to automate your marketing activities.

Here are our top 3 tips to getting automated.

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Current Online Marketing Trends for Local Business

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Understanding Online Businesses

Running a local business requires understanding what other businesses are doing online and simply keeping up!

So what are other local businesses doing more off right now?

We list three keys areas where there seems to be more focus on at present and so may be worth considering with your online marketing strategies.
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Tips of Developing A Successful Online Marketing Campaign

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The Questions To Ask Yourself

There are lots of online marketing options out there to choose from. It’s not something you can jump into without research.

Each marketing campaign is different in terms of approach, cost and effectiveness and your role is to make an informed decision on what is right for you.

We list 3 good questions to ask yourself when considering your online marketing campaign.

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Supersteam: What I Need to Do to Get Ready

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Preparing For SuperStream

Do you have employees? Then you may have already heard the new buzz word floating around at the moment, SuperStream!

Whether you are a trade business, or any business for that matter with 1 or more employees, you will need to get informed and understand the impact of SuperStream to your business.

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GeoOp and Tradebusters Join Forces On Tradie Business Help Hub

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Help Australian Tradies in Business

GeoOp and Tradebusters® have joined forces to help Australian tradies in business.

GeoOp (GEO), a mobile workforce software company, has paired up with consumer based marketplace Tradebusters to deliver business support to Australian tradespeople.

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