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3 Reasons Why Every Tradie Should be On Facebook

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Building Credibility through Social Media

As  a tradie, building credibility is essential in winning over new customers. And in addition, there is the added challenge of standing out from all the local competition.

And that’s where social media platforms like Facebook can give you the extra needed “edge” to get customers over the line.

It can also be a valuable lead generation platform in connecting directly with your local target audience.

So why use Facebook to grow your trade business?

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Current Online Marketing Trends for Local Business

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Understanding Online Businesses

Running a local business requires understanding what other businesses are doing online and simply keeping up!

So what are other local businesses doing more off right now?

We list three keys areas where there seems to be more focus on at present and so may be worth considering with your online marketing strategies.
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7 Ways for Tradies to WOW Customers

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Gets Customers Talking and Referring

Have you ever wondered why some tradies are extremely successful in winning over clients and turning them into loyal raving fans?

Firstly, it is nothing to do with price! So let’s get that out of the way.

And I would even go as far as saying, it doesn’t have much to do with doing a “good” job. After all many high quality tradies still fail to leave customers thinking “wow”.

So what gets them talking and referring? It’s tradies with the “wow” factor! Read more

Tips of Developing A Successful Online Marketing Campaign

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The Questions To Ask Yourself

There are lots of online marketing options out there to choose from. It’s not something you can jump into without research.

Each marketing campaign is different in terms of approach, cost and effectiveness and your role is to make an informed decision on what is right for you.

We list 3 good questions to ask yourself when considering your online marketing campaign.

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Supersteam: What I Need to Do to Get Ready

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Preparing For SuperStream

Do you have employees? Then you may have already heard the new buzz word floating around at the moment, SuperStream!

Whether you are a trade business, or any business for that matter with 1 or more employees, you will need to get informed and understand the impact of SuperStream to your business.

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GeoOp and Tradebusters Join Forces On Tradie Business Help Hub

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Help Australian Tradies in Business

GeoOp and Tradebusters® have joined forces to help Australian tradies in business.

GeoOp (GEO), a mobile workforce software company, has paired up with consumer based marketplace Tradebusters to deliver business support to Australian tradespeople.

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How To Turn Your Customers Into Raving Fans?

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90% of customers trust recommendations!

It’s true. And compare that to spending money on advertising your business which only has a trust level of about 14%.

According to numerous surveys, people are more likely to trust a brand or a business that someone has recommended. Why, because it’s credible, based on a real experience and at the end of the day, who doesn’t want a good trusted business in their home, business or life.

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3 Ways To Online Business Success in 2016

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Getting Your Business Online and Visible!

New Year calls for new methods of marketing. What worked in 2015 may not hold true for 2016. So what does it take to become a successful business online?

We have the answers for you.

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5 Ways GeoOp Helps Tradies with Job Management

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Managing Your Trade Business With The Right Tools!

Workplace management software company GeoOp claimed the top award during the 2015 AUT Excellence in Business Support Awards in Auckland. The company won the award for providing support to businesses with less than $5 million turnover through its cloud technology.

The award is also proof of GeoOp’s expertise in planning and leadership. It has continued to provide excellent business support and reliable improvements and evaluation processes that are delivering results.

For trade businesses owners like electricians and plumbers that have a team out on the road, GeoOp can be a great support tool for your business in managing jobs.

Here are are five ways GeoOp can help your trade business.

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Small Business Marketing Guide for 2016: Top Digital Strategies

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How Being Online Can Grow Your Business

2016 presents a multitude of opportunities for small businesses to grow especially with digital marketing. There have been countless reports on the growing spend in online advertising buying, targeted mobile apps, branded content and publishing. There are also reports on big corporations investing in proximity-based marketing technologies.

So amidst the intricate world of digital marketing, where do small businesses like yours come in? Fortunately, there is plenty of space and opportunity even for small players to do well in the online digital world.

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