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New Year Marketing Tips For Tradies

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Increase Sales By Marketing for the Seasons

As a tradie, and in an industry that is highly competitive, you have to stay on top of your game regardless of the season.

This means looking at opportunities to drive more sales, based on seasons, holidays and what is happening in your local area.

Since we are approaching the latter part of the year, it is all about the Christmas season and New Year period. For a tradie, it is usually peak work season, until about mid- December, and then picking up again in early January.

And for home-owners, this is usually the time of year where they are planning and budgeting for next year’s home improvement projects.  

From a tradie marketing perspective, it therefore makes it an ideal time to reach out to your target audience.

Here are some tips on how to refocus your marketing campaign to gain new sales opportunities for next year.

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5 Ways to Fund Your Trade Business

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Financing Options For Your Startup

Setting up a trade business is a great opportunity to earn more and also have your own freedom. But getting started can be challenging, especially in securing capital to purchase what you need and to set-up a viable operation. It is a common problem for any new start-up and unfortunately many businesses fail in the early years due to lack of funding.

Here are five ways to help fund your business and get some extra capital.

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How to Get A Trades Business Started

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Planning On Being a Trade Business Owner?

Starting up your own trades business is an attractive proposition – be your own boss, keep all the profits, take holidays when it suits you, run your business from home, the list goes on! The advantages are certainly in your favour but even with the best intentions, it can be difficult to know where to begin.

We’ve put together a few quick tips to help you get started.
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Preparing a Business Plan for Your Trade Business

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Have you got a business plan for your tradie business?

If you don’t, or if you’re starting a new business, it’s worth considering and pretty much essential to have a business plan in place so you know where you are heading. We’ve collated some of the best advice we could find so you can prepare your own business plan.
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Energy Efficiency Changes To Create Ripples Across Australia: What It Means for Builders

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How Energy Efficiency Changes Will Affect Builders

There has been an ongoing debate on the proposed changes to the National Construction Code. According to the Green Building Council of Australia (GBCA), the changes can threaten the Australian property sector’s international reputation. In Canberra, some of the biggest names in the industry have joined hands to fight the federal government’s plans.

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How Getting Online Can Double Your Business

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Now Building a Brand Name is No Longer for the Big Guys!

Google and Australian Chamber of Commerce and Industry previously joined forces to bring more small businesses online. Why? Kate Carnell, CEO of ACCI, says:

“The internet provides small businesses with the unprecedented ability to reach more customers and achieve greater efficiency in ways that until recently were only available to their larger competitors.” Read more

Building Referrals: Guide for Tradies

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Knowing How to Grow Your Business

The “word of mouth” source of business appears elusive to many but remains highly valued across all practices and industries. As referrals are one of the best sources of clients and business, it is best for tradies to understand how best to establish such program. Here are key factors in building referrals for your business.

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4 Ways For Tradies To Work The Business

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Why Tradies Sometimes Need to STOP!

Many tradies in businesses struggle with breaking through that glass ceiling and achieving huge success because the owners are stuck working in the business rather than on it. It’s important to stop. Don’t lose contact with your current business plan, your projects, or your staff.

Here we will talk about our four main tips on how you can ensure your business is growing rather than staying stagnant.

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Tradie Year-End Financial Planning Help – Talk to Your Accountant and Get Ready Now

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Local Accountants and the new Federal Budget

The Federal Budget announced in May 2015 a number of changes that could impact your trade business.

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Tradies Online– 5 Ways to Protect Yourself from Non-Paying Customers

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Honest Tradies and Getting Paid for a Job Well Done

Unfortunately sometimes it happens. Good honest tradies fail to get paid for a job well done. There are a number of reasons people try to avoid paying you for your work, but today, we will be discussing the best ways to protect yourselves from non-paying customers.

We spoke to some of our experienced contacts working in debt collection agencies in Sydney about how you can protect yourself against non-paying customers. Read more