Current Online Marketing Trends for Local Business

Understanding Online Businesses

Running a local business requires understanding what other businesses are doing online and simply keeping up!

So what are other local businesses doing more off right now?

We list three keys areas where there seems to be more focus on at present and so may be worth considering with your online marketing strategies.
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Biggest Marketing Mistakes To Avoid As a Start-up Business

Challenge for Start-ups

Marketing mistakes are inevitable no matter how big or small your business is. However, the challenge is even greater for start-ups since they still do not have a benchmark to compare which strategies work or not.

We have come up with a list of marketing mistakes to avoid, helping you push your business forward without the added expense.
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Tips of Developing A Successful Online Marketing Campaign

The Questions To Ask Yourself

There are lots of online marketing options out there to choose from. It’s not something you can jump into without research.

Each marketing campaign is different in terms of approach, cost and effectiveness and your role is to make an informed decision on what is right for you.

We list 3 good questions to ask yourself when considering your online marketing campaign.

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Supersteam: What I Need to Do to Get Ready

Preparing For SuperStream

Do you have employees? Then you may have already heard the new buzz word floating around at the moment, SuperStream!

Whether you are a trade business, or any business for that matter with 1 or more employees, you will need to get informed and understand the impact of SuperStream to your business.

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GeoOp and Tradebusters Join Forces On Tradie Business Help Hub

Help Australian Tradies in Business

GeoOp and Tradebusters® have joined forces to help Australian tradies in business.

GeoOp (GEO), a mobile workforce software company, has paired up with consumer based marketplace Tradebusters to deliver business support to Australian tradespeople.

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How Tradies Can Use GeoOp To Grow Their Business

Efficient Management and Customer Service

GeoOp has to be one of the most powerful workflow tools out on the market for tradies in business. It not only allows more efficient management of business processes but from the tradies we spoke to, it is also leading to better customer service experiences and more new clients.

Whether you are a plumber, electrician or in general property maintenance, it looks like more and more tradies are getting onto the GeoOp solution to helping them run and grow their businesses.

We spoke to a few tradies to understand the benefits of using GeoOp in their business.

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How To Turn Your Customers Into Raving Fans?

90% of customers trust recommendations!

It’s true. And compare that to spending money on advertising your business which only has a trust level of about 14%.

According to numerous surveys, people are more likely to trust a brand or a business that someone has recommended. Why, because it’s credible, based on a real experience and at the end of the day, who doesn’t want a good trusted business in their home, business or life.

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3 Ways To Online Business Success in 2016

Getting Your Business Online and Visible!

New Year calls for new methods of marketing. What worked in 2015 may not hold true for 2016. So what does it take to become a successful business online?

We have the answers for you.

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5 Ways GeoOp Helps Tradies with Job Management

Managing Your Trade Business With The Right Tools!

Workplace management software company GeoOp claimed the top award during the 2015 AUT Excellence in Business Support Awards in Auckland. The company won the award for providing support to businesses with less than $5 million turnover through its cloud technology.

The award is also proof of GeoOp’s expertise in planning and leadership. It has continued to provide excellent business support and reliable improvements and evaluation processes that are delivering results.

For trade businesses owners like electricians and plumbers that have a team out on the road, GeoOp can be a great support tool for your business in managing jobs.

Here are are five ways GeoOp can help your trade business.

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Small Business Marketing Guide for 2016: Top Digital Strategies

How Being Online Can Grow Your Business

2016 presents a multitude of opportunities for small businesses to grow especially with digital marketing. There have been countless reports on the growing spend in online advertising buying, targeted mobile apps, branded content and publishing. There are also reports on big corporations investing in proximity-based marketing technologies.

So amidst the intricate world of digital marketing, where do small businesses like yours come in? Fortunately, there is plenty of space and opportunity even for small players to do well in the online digital world.

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