online channels to build your trade business

Tradie Leads – How a Business Coach Can Help You Grow

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On the inside with Aaron Kemp, Max My Profit

You may be a genius at using the tools of your trade, but is your level of expertise equating to extra profits, or do you seem to be working more hours just to break even?

As a tradie, you’re probably happiest when you’re out in the field with things to build, fix, or tear down. You’re used to getting things done, and you love getting your hands dirty. However, when you’re in front of the computer wrestling with a spreadsheet, or you’ve been told to learn “The Facebook,” to get more leads, things can get as clear as mud.
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Why Tradies Should Go Paperless and Cashless

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Saving Money and Be Efficient

These days many tradies are going paperless and cashless. Why?

Aside from saving lots of money, and paper, it can also improve your business operations and cashflow.

Find out how right here.

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How To Get Customers Picking You Up Online

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Tradies…it’s time to stand out online

Are you looking for ways to grow your tradie business and get more customers picking you up?

Standing out online is your answer!

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How Your Tradie Story Could Be Your Best Marketing Tool

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Get Personal With Your Customers

There are many tradies unable to answer what their “story” is.

Your story can have incredible branding value especially if it communicates your ethics, mission and values as a business operator.

A compelling story can be an important bridge to getting you new customers and keeping them.

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Social Media To-Do List for Tradies

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Social media success for tradies

All tradesmen know that aside from word-of-mouth advertising, the best way for them to reach as many customers as possible is through online marketing.

Yet many tradies focus far too much of their time and efforts on their website. They forget that thousands of their customers are interacting on social media every single day.

This makes social media a valuable place to be for any trade business to build their brand.

Below are some points to prioritise if you are considering social media for your business.

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3 Ways For Tradies To Screen Customers Over the Phone

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Why The First Phone Call Matters

As a trade business owner, you probably spend a lot of “unpaid” time meeting potential customers to quote on jobs that you never win. Some tradies will spend half a day travelling to a client, only to realise within minutes of arrival that the client is not an “ideal fit.”

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Get Your Tradie Business On Google Local Maps

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Why Get Your Business Onto Google Maps

Want a fast way to get your trade business noticed in your local area on Google, and without spending a cent?

It’s claiming your business listing on Google Local Maps!

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Tradies Tips: The Power of Newsletters

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How Newsletters Can Help Your Business

No matter how many new online marketing strategies there are right now, you still can’t overlook the importance of email marketing for your trade business.

Sending out newsletters regularly is a foolproof way to keep your audience interested and increase the engagement and traffic of your website.

Below are a few questions you may have about email marketing and their rightful answers.

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3 Challenges of Promoting Your Trade Business Online

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Online Advertising Watch Outs

If you are a tradesman, one of the best ways to get more customers is by advertising your services online. This will help you reach more customers and not to mention help you build online trust.

Using search engine optimisation, pay-per-click, email marketing, and social media marketing are just some of the best ways for you to establish online presence for your trade website.

However, online advertising doesn’t come without its challenges.

Here are some you should be ready for.

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5 Traditional Marketing Strategies for Tradies

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Back to Basics Marketing

While online marketing has been on the rise since the innovation of technology and the internet, traditional marketing is still undoubtedly alive and kicking especially for the local tradie.

Below are four traditional marketing methods still relevant for helping your business grow.

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